CDC Annual Program Results 2022 – Social Media Toolkit

Social media card: photo collage. See their stories at cdc.gov/globalhivtb. Faces from the frontlines.

When the U.S. President’s Emergency Plan for AIDS Relief (PEPFAR) was announced in 2003, HIV was a global crisis, devastating families, communities, and economies worldwide. At the time, an estimated 30 million people in Africa were living with HIV, yet only 50,000 were receiving lifesaving treatment.

Over the past two decades, PEPFAR and CDC have dramatically altered the course of the HIV epidemic. To date, as of September 30, 2022, PEPFAR has helped more than 20 million people access lifesaving treatment and saved more than 25 million lives. As a key implementer of PEPFAR, CDC has played a critical role, bringing a combination of scientific and technical expertise, and four decades of on-the-ground experience to bear in the global HIV response. In fact, according to a new analysis, CDC’s global efforts to treat and prevent HIV and TB contributed to more than half of key* PEPFAR outcomes in 2022.

In commemoration of this progress, we are excited to share with you a suite of social media cards that highlight the impact CDC and partners are having on the frontlines of the global HIV response, as part of PEPFAR, and the people and stories behind the data.

Below you will find a range of compelling and easily downloadable resources that you can use on your platforms to highlight the progress we’ve made in the global HIV and TB response. To learn more, visit CDC on the Frontlines.

*Those interventions known to have the greatest impact on reducing new annual HIV infections and deaths.

Social Media Cards

CDC on the frontlines. The leaders, experts, innovators, and changemakers transforming the global HIV epidemic.

Twitter:
Over the past 20 yrs, @PEPFAR & CDC have dramatically altered the course of the HIV pandemic and have saved millions of lives. A new analysis shows that in 2022, CDC, through PEPFAR, supported lifesaving HIV treatment for 12.5 million people. People like Thembi: https://bit.ly/42h2ePp #PEPFAR20

Facebook:
Over the past two decades, @PEPFAR and CDC have dramatically altered the course of the HIV epidemic –-transforming entire nations and saving millions of lives. A recent analysis shows that in 2022, CDC, through PEPFAR, supported lifesaving HIV treatment for 12.5 million people living with the disease. People just like Thembi, seen here. Visit our impact page to learn more about CDC’s work to combat HIV worldwide: https://bit.ly/42h2ePp

Instagram:
Over the past two decades, @PEPFAR and CDC have dramatically altered the course of the HIV epidemic –-transforming entire nations and saving millions of lives. A recent analysis shows that in 2022, CDC, through PEPFAR, supported lifesaving HIV treatment for 12.5 million people living with the disease. People just like Thembi, seen here. Click link in bio to learn more. https://bit.ly/42h2ePp #pepfar20

Social media card: photo of HIV survivor and advocate. I think God brought me back from the grave, so I can help others to live! See her story at cdc.gov/globalhivtb

Twitter:
We stand at a key moment in the #HIV response as we mark #PEPFAR20. New data show that in 2022, CDC, through @PEPFAR, helped 1.4M people learn their HIV+ status, more than 60% of all new HIV diagnoses identified through PEPFAR. CDC experts, like Karidia, are helping drive progress: https://bit.ly/42h2ePp

Facebook:
We stand at a critical and defining moment in the global HIV response as this year marks the 20th anniversary of PEPFAR. A new analysis shows that in 2022 alone, CDC, through @PEPFAR, helped 1.4 million people learn their HIV+ status, more than 60% of all new HIV diagnoses identified through PEPFAR. It’s lab heroes like Karidia, seen here, that are helping improve HIV testing and stop the spread in countries hardest hit by the virus. Continuing this work saves lives: https://bit.ly/42h2ePp

Instagram:
We stand at a critical and defining moment in the global #HIV response as this year marks #PEPFAR20. A new analysis shows that in 2022 alone, CDC, through @PEPFAR, helped 1.4 million people learn their HIV+ status, more than 60% of all new HIV diagnoses identified through PEPFAR. It’s lab heroes like Karidia, seen here, that are helping improve HIV testing and stop the spread in countries hardest hit by the virus. Continuing this work saves lives. Click link in bio to learn more. https://bit.ly/42h2ePp #pepfar20

Social media card: photo, Jason, HIV-negative, VMMC client, Tembisa, South Africa

Twitter:
As we mark #PEPFAR20, CDC is at the forefront of HIV efforts globally. Latest data show CDC provided HIV treatment for 484,000 HIV+ pregnant women like Thobile, to reduce the spread of HIV to their babies.
https://bit.ly/42h2ePp

Facebook:
As @PEPFAR marks 20 years of impact in the HIV response globally, CDC remains at the forefront of these efforts. Latest data show that in 2022, CDC provided HIV meds for 484,000 HIV+ pregnant women to reduce transmission of HIV to their babies – over 65% of all pregnant women receiving care through PEPFAR. Thobile, seen here, is one of those women: https://bit.ly/42h2ePp

Instagram:
As @PEPFAR marks 20 years of impact in the #HIV response globally, CDC remains at the forefront of these efforts. Latest data show that in 2022, CDC provided HIV meds for 484,000 HIV+ pregnant women to reduce transmission of HIV to their babies – over 65% of all pregnant women receiving care through PEPFAR.  Thobile, seen here,is one of those women. Click link in bio to learn more. https://bit.ly/42h2ePp #PEPFAR20

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

Twitter:
Over the last 20 yrs, CDC experts like those seen here have been at the forefront of @PEPFAR’s global efforts to end #HIV & #TB. The latest data show that in 2022, CDC, through PEPFAR, supported TB screenings for 10.2 million people w/ HIV: https://bit.ly/42h2ePp #pepfar20

Facebook:
Over the last two decades, CDC experts like those seen here have been at the forefront of @PEPFAR’s global efforts to end HIV and TB. The latest data show that in 2022 alone, CDC, through PEPFAR, supported TB screenings for 10.2 million people w/ HIV. CDC fights these diseases in tandem to save more lives: https://bit.ly/42h2ePp

Instagram:
Over the last two decades, CDC experts like those seen here shown here, have been at the forefront of @PEPFAR’s global efforts to end #HIV and #TB. The latest data show that in 2022 alone, CDC, through PEPFAR, supported TB screenings for 10.2 million people w/ HIV. CDC fights these diseases in tandem to save more lives. Click link in bio to learn more. https://bit.ly/42h2ePp #pepfar20

Social media card: photo, Jason, HIV-negative, VMMC client, Tembisa, South Africa

Twitter:
CDC’s efforts, as a part of PEPFAR, are helping millions of men protect themselves against HIV. Men just like Jason. New data show that as of 2022, CDC, through @PEPFAR, supported voluntary medical male circumcision for 15.5 million men, to prevent the spread of HIV. https://bit.ly/42h2ePp #pepfar20

Facebook:
CDC’s longstanding efforts, as a part of PEPFAR, are not only transforming countries but also saving the lives of millions of men like Jason, throughout Southern and Eastern Africa. New data show that as of 2022, CDC, through @PEPFAR, supported voluntary medical male circumcision for 15.5 million men, thereby reducing rates of HIV: https://bit.ly/42h2ePp

Instagram:
CDC’s longstanding efforts, as a part of PEPFAR, are not only transforming countries but also saving the lives of millions of men like Jason, seen here. New data show that as of 2022, CDC, through @PEPFAR, supported voluntary medical male circumcision for 15.5 million men, thereby reducing rates of #HIV. Click link in bio to learn more: https://bit.ly/42h2ePp #pepfar20

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

Twitter:
As we celebrate #PEPFAR20, a new analysis shows CDC’s critical role as part of these global efforts, accounting for more than 50% of @PEPFAR’s key outcomes in 2022. Together, we’ve saved millions of lives. We must continue to build on this momentum to end HIV for good: https://bit.ly/42h2ePp

Facebook:

As PEPFAR marks 20 years of impact in the HIV response, a new analysis shows just how critical CDC’s role has been as part of these global efforts, accounting for more than 50% of @PEPFAR’s key outcomes in 2022. Together, we’ve saved millions of lives, but our work is far from done. We must work together and build on this momentum to end HIV for good: https://bit.ly/42h2ePp

Instagram:
As PEPFAR marks 20 years of impact in the HIV response, a new analysis shows the critical role CDC plays as part of these global efforts, contributing to more than 50% of @PEPFAR’s key outcomes in 2022. Together, we’ve saved millions of lives, but our work is far from done. We must work together and build on this momentum to end HIV for good. Click link in bio to learn more. https://bit.ly/42h2ePp #PEPFAR20

Animated Social Media Cards

Social media card: photo, Jason, HIV-negative, VMMC client, Tembisa, South Africa

Twitter
“It starts with the lab and ends with the lab,” says CDC expert, Dr. Karidia Diallo. From diagnosis to treatment, CDC’s unmatched laboratory expertise is at the forefront of global #HIV and #TB efforts. Check out a new report showing the impact of these efforts:
https://bit.ly/42h2ePp #pepfar20

Facebook
“It starts with the lab and it ends with the lab,” says CDC expert, Dr. Karidia Diallo. From diagnosis to treatment, CDC’s unmatched laboratory expertise is at the forefront of global HIV and TB efforts. Check out a new report showing the impact of these efforts: https://bit.ly/42h2ePp

Instagram
“It starts with the lab and it ends with the lab,” says CDC expert, Dr. Karidia Diallo. From diagnosis to treatment, CDC’s unmatched laboratory expertise is at the forefront of global #HIV and #TB efforts. Click the link in the bio to read a new report showing the impact of these efforts. https://bit.ly/42h2ePp #pepfar20

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

Twitter
“This is where my new life begins,” says Thembi, an HIV+ advocate and mother who received lifesaving treatment through CDC & @PEPFAR. CDC’s latest data show how our work has transformed not only nations, but the lives of millions just like Thembi: https://bit.ly/42h2ePp #pepfar20

Facebook
“This is where my new life begins,” says Thembi, an HIV+ advocate and mother in Eswatini who received lifesaving treatment through CDC and @PEPFAR. Today, Thembi is healthy and marvels at her own transformation, often breaking into dance without provocation – as if each moment is a celebration of life. Learn how CDC’s efforts, through PEPFAR, are saving millions of lives around the world, like Thembi’s: https://bit.ly/42h2ePp

Instagram
“This is where my new life begins,” says Thembi, an HIV+ advocate and mother in Eswatini who received lifesaving care through CDC and @PEPFAR. Today, Thembi is healthy and marvels at her own transformation, often breaking into dance without provocation – as if each moment is a celebration of life. Click the link in our bio to learn how CDC’s efforts are helping millions like Thembi live long, healthy lives. https://bit.ly/42h2ePp #pepfar20

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

Twitter
“This is why I’m still alive,” says Thobile, a client living with HIV, speaking about the lifesaving treatment she received through CDC and @PEPFAR that has kept her and her baby boy healthy. CDC’s latest data show the impact this work is having on people worldwide: https://bit.ly/42h2ePp #pepfar20

Facebook
“This is why I’m still alive,” says Thobile, a client living with HIV, speaking about the lifesaving treatment she received through CDC and @PEPFAR that has kept her and her son healthy. CDC’s latest data show the impact this work is having on people worldwide. People like Thobile: https://bit.ly/42h2ePp

Instagram
“This is why I’m still alive,” says Thobile, a client living with HIV, speaking about the lifesaving treatment she received through CDC and @PEPFAR that has kept her and her son healthy. CDC’s latest data show the impact this work is having on people, like Thobile, worldwide. Click the link in the bio to learn more. https://bit.ly/42h2ePp #pepfar20

Social Media for Partners

Social media card: photo, Jason, HIV-negative, VMMC client, Tembisa, South Africa

A recent report highlights the impact of CDC’s role in the HIV epidemic worldwide. As a proud partner of @CDCgov and @PEPFAR, we celebrate the teamwork that led to this immense progress. Together, we can renew our commitment to end the HIV pandemic once and for all. https://bit.ly/42h2ePp

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

New CDC data released this week highlights the incredible progress we’ve made in the fight against HIV through PEPFAR. Our partnership with @CDC and @PEPFAR has helped transform entire nations and saved millions of lives worldwide. We’re proud to be on the frontlines of this critical effort. Together, we can end HIV once and for all. https://bit.ly/42h2ePp

Mother’s Day

Social media card: photo, Jason, HIV-negative, VMMC client, Tembisa, South Africa

Twitter:
This #MothersDay, CDC celebrates women like Nontokozo whose baby was born HIV-free, thanks to her adherence to treatment & the work of CDC & @PEPFAR. In 2022, CDC, through PEPFAR, supported care for 484,000 HIV+ pregnant women to reduce the risk of spreading HIV to their babies: https://bit.ly/3NR6wZE

Facebook:
This Mother’s Day, CDC celebrates women like Nontokozo whose baby was born HIV-free, thanks to her adherence to treatment and the work of CDC & @PEPFAR. In 2022, CDC, through @PEPFAR, supported lifesaving care for 484,000 HIV+ pregnant women to reduce the risk of spreading HIV to their babies: https://bit.ly/3NR6wZE

Instagram:
This #MothersDay, CDC celebrates women like Nontokozo whose baby was born HIV-free, thanks to her adherence to treatment and the work of CDC & @PEPFAR. In 2022, CDC, through @PEPFAR, supported lifesaving care for 484,000 HIV+ pregnant women to reduce the risk of spreading HIV to their babies. Click the link in bio to learn more. https://bit.ly/3NR6wZE #pepfar20

Social media card: photo, Notokozo, HIV patient, KwaZulu-Natal, South Africa

Twitter:
This #MothersDay, CDC celebrates the work we’re doing through @PEPFAR to keep mothers & babies safe from HIV. Just last year, we helped support 484,000 HIV+ pregnant women who received lifesaving treatment through CDC & PEPFAR to reduce the risk of spreading HIV to their babies: https://bit.ly/3BlAT2G

Facebook:
This Mother’s Day, CDC celebrates the work we’re doing around the world through @PEPFAR to keep mothers and babies safe from HIV. Just last year, we helped support 484,000 HIV+ pregnant women who received lifesaving treatment through CDC & PEPFAR to reduce the risk of spreading HIV to their babies: https://bit.ly/3BlAT2G

Instagram:
This #MothersDay, CDC celebrates the work we’re doing around the world through PEPFAR to keep mothers and babies safe from HIV. Just last year, we helped support 484,000 HIV+ pregnant women who received lifesaving treatment through CDC & @PEPFAR to reduce the risk of spreading HIV to their babies. Click link in bio to learn more. https://bit.ly/3BlAT2G #pepfar20

Key Messages

  • Key Message 1:
    As PEPFAR marks twenty years of impact in the HIV response, a new analysis shows just how critical CDC’s role has been as part of these global efforts, accounting for the majority of key PEPFAR outcomes in 2022.
  • Key Message 2:
    Over the past two decades, PEPFAR and CDC have dramatically altered the course of the HIV epidemic –-transforming entire nations and saving millions of lives.
  • Key Message 3:
    Looking to the future, PEPFAR’s 5-year strategy provides a powerful roadmap for eliminating HIV as a global public health threat by 2030. CDC stands at the forefront of these efforts.
  • Key Message 4:
    We’ve made immense progress in the fight against HIV. We must work together and build on this momentum, or risk reversing hard-fought gains in the global HIV response.