Ad-Decoder

Description:
Students take a quick oral quiz on television, advertising, and body image. Then they use an “Ad Decoder” (critical questions) to examine advertisements that are aimed at them. They also discuss how messages about body image can affect health.

Objectives:
Students will:

• Describe advertising techniques
• Analyze and interpret advertising aimed at them
• Describe/show how media can shape perceptions of how both boys and girls should look, and how this can affect both mental and physical health

Relevant Standards:
This activity fulfills science and health education standardspdf icon [PDF – 191 KB].

BAM! Body and Mind Resources:

Ad Decoder — Allows students to decipher messages hidden behind ads they see every day.