Do I Have Prediabetes Campaign
The Do I Have Prediabetes?external icon campaign, developed by CDC, AMA, and Ad Council, reaches American adults who are at risk for prediabetes. The campaign empowers adults to know their prediabetes risk and take action.
Research shows that once people are made aware of their condition, they are more likely to make the necessary long-term lifestyle changes, such as eating healthier, managing weight, and being active, which can help prevent or delay the onset of type 2 diabetes. Take the 1-minute risk testexternal icon to learn if you’re at high risk for prediabetes.
As of fall 2021:
88 Million Americans at Risk for Type 2 Diabetes Can Change Their Outcome
Phase 4: 2021
Type 2 diabetes is one of the chronic health conditions that poses a significant risk for complications to those who contract COVID-19. A recent studyexternal icon showed type 2 diabetes is one of the top comorbidities associated with COVID-19 severity and deaths. That’s why the CDC, AMA, and the Ad Council have launched a series of new public service announcements (PSAs) taking a serious look at prediabetes – a condition that if left unchecked often leads to type 2 diabetes.
But there’s good news – prediabetes can be reversed. Go to www.DoIHavePrediabetes.orgexternal icon to take the 1-minute prediabetes risk testexternal icon and find tips to move more, eat healthier, and find a National Diabetes Prevention Program near you.
1 in 3 adults has prediabetes. It could be you or someone you know.
Phase 3: 2018
More than 88 million American adults—that’s 1 in 3—have prediabetes. That 1 in 3 could be you, your brother, your other brother. You, your co-pilot, your co-pilot’s co-pilot. These PSAs bring the risk of prediabetes home to viewers by making it up close and personal. Read more about Phase 3.
The perfect way to spend a minute.
Phase 2: 2017
PSAs offer viewers the “perfect way to spend a minute”: take a 1-minute test to learn their prediabetes risk while also doing something everyone loves—watching adorable animal videos. Viewers who score 5 or higher are urged to talk to their doctor and visit DoIHavePrediabetes.orgexternal icon to learn more.
No one is excused from prediabetes.
Phase 1: 2016
Busy lives can stop people from taking steps to improve their health, but a prediabetes diagnosis can spur them to act. From the campaign’s key message, Prediabetes is real, and you could have it. Know where you stand, a relatable, humorous creative concept was developed: No one is excused from prediabetes. And a strong call to action: Visit DoIHavePrediabetes.orgexternal icon to take the risk test and learn more. Read more about Phase 1.