What to know
This activity presents a case study for applying key communications best practices to sample talking points and a social media post for jurisdiction leadership.
Overview
This case study builds off the previous in Activity 2 about surge staffing in hospitals. It asks you to create talking points and a social media post for the governor explaining the surge staffing decision.
Case Study
Based on the modeling outputs you reviewed, you have decided to advise the governor to contribute public funds to the healthcare coalition to contract surge staffing for the months of December and January.
Tasks:
- Draft 3 talking points you would share with the Governor's Office about why it is necessary to allocate additional resources.
- Draft a 280-character social media post for the state health department's page highlighting the contract decision and how data supports this decision.
Content Source:
Center for Forecasting and Outbreak Analytics