Best Practices User Guide: Youth Engagement

Cover of the Best Practices Youth Engagement User Guide

The youth perspective is critical to tobacco prevention and control because most people start smoking cigarettes before age 18. The tobacco industry also continues to use advertising strategies that appeal to youth to recruit the next generation of smokers. Youth involvement can lead to important environmental and social norm changes and reduce pro-tobacco influences. This guide gives program managers information on how to engage youth as a part of a comprehensive tobacco control program.

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