Southern HIV/AIDS Awareness Day – August 20

Southern HIV/AIDS Awareness Day (SHAAD) is observed each year on August 20. The Southern AIDS Coalitionexternal icon launched this day to bring awareness to the continuing and disproportionate impact of HIV in the South.
Get Involved
Partners and organizations can use the Let’s Stop HIV Together campaign resources to highlight ways to reduce HIV stigma and promote prevention, testing, and treatment for people living in the South.
The Let’s Stop HIV Together campaign includes resources and partnerships aimed at stopping HIV stigma and promoting HIV testing, prevention, and treatment. This campaign is part of the national Ending the HIV Epidemic (EHE) Initiative. Let’s Stop HIV Together empowers communities, partners on the ground, and healthcare providers to reduce stigma among all Americans, prevent HIV among the hardest-hit populations, and help people with HIV stay healthy.
Get the Word Out
Share these posts and the accompanying images on social media. If creating your own posts, we encourage you to incorporate #SHAAD and #StopHIVTogether to get SHAAD content trending. Be sure to follow us online for more resources and social media content.
Use these sample messages prior to August 20 to lead up to Southern HIV/AIDS Awareness Day.

Facebook: August 20 is Southern HIV/AIDS Awareness Day, a day to raise awareness about HIV in southern communities. When we work to overcome barriers to HIV prevention, care, and treatment, we can #StopHIVTogether. #SHAAD https://bit.ly/35ZeiZk
Twitter: August 20 is Southern HIV/AIDS Awareness Day, a day to raise awareness about HIV in southern communities. When we work to overcome barriers to #HIV prevention, care, and treatment, we can #StopHIVTogether. #SHAAD https://bit.ly/35ZeiZk
Instagram: August 20 is Southern HIV/AIDS Awareness Day, a day to raise awareness about HIV in southern communities. When we work to overcome barriers to HIV prevention, care, and treatment, we can #StopHIVTogether. #SHAAD #HIV
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Use these sample messages on Southern HIV/AIDS Awareness Day, August 20.

Facebook: Today is Southern HIV/AIDS Awareness Day, a day to bring awareness to the HIV prevention challenges faced by people living in the South. With improved access to HIV services and care, we can reduce new HIV cases in the South. #SHAAD #StopHIVTogether
Twitter: Today is Southern HIV/AIDS Awareness Day, a day to bring awareness to the #HIV prevention challenges faced by people living in the South. With improved access to HIV services and care, we can reduce new HIV cases in the South. #SHAAD #StopHIVTogether
Instagram: Today is Southern HIV/AIDS Awareness Day, a day to bring awareness to the #HIV prevention challenges faced by people living in the South. With improved access to HIV services and care, we can reduce new HIV cases in the South. #SHAAD #StopHIVTogether #HIV
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Instagram Graphicimage icon (1080×1080)
Facebook/Twitter Graphicimage icon (1200×675)

Facebook: On Southern HIV/AIDS Awareness Day, we recognize the public health and community leaders working to improve access to HIV prevention, treatment, and support services in the South. #SHAAD #StopHIVTogether
Twitter: On Southern HIV/AIDS Awareness Day, we recognize the public health and community leaders working to improve access to #HIV prevention, treatment, and support services in the South. #SHAAD #StopHIVTogether
Instagram: On Southern HIV/AIDS Awareness Day, we recognize the public health and community leaders working to improve access to HIV prevention, treatment, and support services in the South. #SHAAD #StopHIVTogether #HIV
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Instagram Graphicimage icon (1080×1080)
Facebook/Twitter Graphicimage icon (1200×675)

Facebook: HIV stigma can be a major barrier to accessing HIV prevention and treatment services. The first step to stopping HIV stigma is talking openly about HIV: https://bit.ly/3eyn42Y. #SHAAD #StopHIVStigma
Twitter: #HIVstigma can be a major barrier to accessing HIV prevention and treatment services. The first step to stopping HIV stigma is talking openly about #HIV: https://bit.ly/3eyn42Y. #SHAAD #StopHIVStigma
Instagram: HIV stigma can be a major barrier to accessing HIV prevention and treatment services. The first step to stopping HIV stigma is talking openly about HIV. #SHAAD #StopHIVStigma #HIVstigma #HIV
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Facebook: Whether face-to-face or virtually, taking time to talk to partners and friends about HIV is key to understanding and reducing HIV risk. Try these conversation starters: https://bit.ly/30c1Wux. #SHAAD #StartTalkingHIV
Twitter: Whether face-to-face or virtually, taking time to talk to partners and friends about #HIV is key to understanding and reducing HIV risk. Try these conversation starters: https://bit.ly/30c1Wux. #SHAAD #StartTalkingHIV
Instagram: Take time to talk to your partners and friends about HIV prevention. Whether face-to-face or virtually, starting the conversation is key to understanding and reducing HIV risk. #SHAAD #StartTalkingHIV #HIV
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Facebook: The South has the highest burden of HIV in the US. A key strategy to end the HIV epidemic in southern communities is encouraging people with HIV to get in care and stay in care, so they can live well. #SHAAD #StopHIVTogether #EndHIVEpidemic http://bit.ly/2MkUfv8
Twitter: The South has the highest burden of #HIV in the US. A key strategy to #EndHIVEpidemic in southern communities is encouraging people with HIV to get in care and stay in care, so they live well. #SHAAD #StopHIVTogether http://bit.ly/2MkUfv8
Instagram: The South has the highest burden of #HIV in the US. A key strategy to end the HIV epidemic in southern communities is encouraging people with HIV to get in care and stay in care, so they can live well. #SHAAD #StopHIVTogether #EndHIVEpidemic #HIV
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