The 2012-2013 influenza season marked five years since the National Foundation for Infectious Diseases (NFID) established the Childhood Influenza Immunization Coalition (CIIC)External to encourage and support a universal pediatric influenza immunization recommendation and help improve influenza vaccination rates. CIIC membership comprises more than 30External of the nation’s leading public health, medical, patient, and parent groups, working together to protect children from influenza by communicating with “one strong voice” the need to make influenza vaccination a national health priority.
Families Fighting Flu (FFF) is a national, nonprofit organization comprised mainly of families who have either lost a child to the flu or whose child became seriously ill due to the disease. In response to feedback received from its membership, FFF held two free webinars during the fall of 2012 to educate about flu prevention for the entire family. Both webinars were well-attended with nearly 200 participants, including parents, local/state health agency workers, and FFF members, from across the country.
During the 2012-2013 flu season, the Fort Wayne-Allen County Department of Health launched an ongoing vaccination awareness campaign. The Department of Health held or assisted with seasonal flu immunization clinics in which approximately 6,450 vaccinations have been given (as of Dec. 1, 2012).
In support of National Influenza Vaccination Week (NIVW), the National Healthy Mothers, Healthy Babies Coalition (HMHB) partnered with the Centers for Disease Control and Prevention (CDC) and Families Fighting Flu (FFF) to feature a two-part blog post on its updated website. The blog posts were promoted on the HMHB homepage as well as through various social media channels for HMHB, FFF and CDC.
In support of National Influenza Vaccination Week (NIVW), NASN became the new blogger on the block by hosting an hour-long blogger briefing on December 4, 2012, to raise awareness and increase seasonal influenza vaccine uptake. Four organizations participated in the briefing: Moms that Vax, Immunization Action Coalition (IAC), National Foundation for Infectious Diseases (NFID), and Parents of Kids with Infectious Diseases (pKids). The blogger briefing focused on the important role school nurses play in getting school-age children and their families vaccinated each year.
NASN advances the specialty practice of school nursing to improve the health and academic success of all students with national and international reach to approximately 16,000 school nurses who are in 75% of the nation’s schools serving 52 million students and their families.
The Richmond City Health District is strong in partnership development and has made great strides in building public awareness, understanding, and support of the CDC flu vaccination campaign. Starting in December 2011 with a campaign kick-off during NIVW, where participants included city agencies, church ministries, and African American print and broadcast media, 2012 ushered in even greater partnership growth.