What to know
The individual and community awareness focus area includes tools and resources to inform and educate the public about cancer, risk factors, and screening practices to increase awareness about and demand for cancer screening services.
Introduction
This page is part of the Cervical Cancer Screening Change Package.
Change concepts are "general notions that are useful for developing more specific strategies for changing a process."1 Change ideas are evidence-based or practice-based "actionable, specific ideas or strategies."1 Each change idea is linked to tools and resources that can be used or adapted to improve cancer screening.
Note: See a list of acronyms used in this change package.
Change concept: Inform and educate the public to increase awareness and use of recommended cancer screenings.
Deliver group education.
- NIHB — Health Systems Improvement Toolkit: A Guide to Cancer Screenings in Indian Country,A pages 27–30
Deliver one-on-one education.
- GW Cancer Center — Guide for Patient Navigators: A Supplement to the Oncology Patient Navigator Training: The Fundamentals, pages 22–27
- NIHB — Health Systems Improvement Toolkit: A Guide to Cancer Screenings in Indian Country, pages 27–30
Develop small media materials such as videos, letters, brochures, and newsletters.
- Evidence-Based Cancer Control Programs (EBCCP) (IHPR at UT Health San Antonio) — A Su Salud en Acción, see Program Materials: A Su Salud en Acción Manual (PDF), pages 80–84
- NIHB — Health Systems Improvement Toolkit: A Guide to Cancer Screenings in Indian Country, pages 27–28
Develop a mass media strategy and messages to reach a large audience through platforms such as newspapers, magazines, radio, television, and the internet.
- Evidence-Based Cancer Control Programs (EBCCP) (IHPR at UT Health San Antonio) — A Su Salud en Acción, see Program Materials: A Su Salud en Acción Manual (PDF), pages 85–101
- GW Cancer Center — Health Equity Toolbox: Resources to Foster Cultural Sensitivity and Equitable Care for All
Use informational materials such as websites, infographics, posters, and videos.
- ACOG — Cervical Cancer Screening Frequently Asked QuestionsB
- ACOG — Screening and PreventionB
- Baylor College of Medicine — Online Health Library,B see Cervical Cancer and HPV Vaccine tabs [English, Spanish, and Vietnamese interactive website and screening videos]
- CDC — Cervical CancerB [videos, information sheets, data in English and Spanish]
- CDC — Cervical Cancer fact sheetB [information sheet]; also available in Spanish
- CDC — Under the Paper Gown: A Comedy Web SeriesB [videos]
- CDC — Cervical cancer videosB [English and Spanish]
- CDC — Screening for Cervical CancerB [English and Spanish]
- Navajo Department of Health — Navajo Cancer Prevention ProgramB [English and Navajo videos with some patient information included]
- NCI — Understanding Breast Changes and Conditions: A Health GuideB [information booklet]; also available in Spanish
- Office on Women's Health — Pap and HPV TestsB [patient information sheet]; also available in Spanish
- PHC — Cervical Cancer Screening Awareness ToolkitB [English and Spanish posters, infographic, postcards, social media images]
- UCLA, UCI, Latinas Contra Cáncer, NCCC, and ASCCP — Understanding Cervical Cancer PreventionB [English and Spanish video and course]
- This resource may contain some information that does not reflect the current US Preventive Services Task Force recommendations for cervical cancer screening.
- Indicates a patient resource.
- Centers for Disease Control and Prevention. Tobacco Cessation Change Package. US Department of Health and Human Services; 2019.