The Centers for Disease Control and Prevention is continuing Tips From Former Smokers (Tips), the national tobacco education ad campaign featuring real people living with the effects of smoking-related diseases or exposure to secondhand. The Tips campaign began in 2012 as the first national campaign sponsored and funded by a federal agency with the goal of educating the public about the harmful effects of smoking and encouraging quitting. The commercials in the Tips campaign show how smoking-related illnesses have forever changed the lives of everyday people.
To receive more information, or to arrange an interview with a subject matter expert, call the Office on Smoking and Health press line at 770.488.5493; or email firstname.lastname@example.org.
For additional information tailored for journalists, please see CDC's Tips From Former Smokers Digital Press Kit, which includes resources, multimedia, and quotes from experts.
- August 8, 2014
Statement from Tim McAfee, Director, CDC's Office on Smoking and Health on the passing of Bill Busse, former Tips campaign ad participant
- October 18, 2013
Statement from Tim McAfee, Director, CDC's Office on Smoking and Health on the passing of Nathan Moose, former Tips campaign ad participant
- September 19, 2013
2013 Tips From Former Smokers campaign generates 150,000 calls to quitlines and 2.8 million website visits
- September 17, 2013
Statement from CDC Director Tom Frieden on the passing of Terrie Hall, former Tips From Former Smokers ad participant
- September 9, 2013
More than 100,000 Americans quit smoking due to national media campaign
(En Español: Más de 100,000 personas en los Estados Unidos dejan de fumar gracias a campaña nacional en los medios de comunicación)
- May 23, 2013
Campaign encourages smokers to "Talk With Your Doctor" for help quitting
- March 28, 2013
Education campaign returns with powerful stories to help Americans quit smoking (En Español: Campaña educativa regresa con historias impactantes para ayudar a las personas en los Estados Unidos a dejar de fumar)
- April 2, 2012
Calls to quitline hit record high after CDC national tobacco ad campaign launch
- March 15, 2012
New CDC ad campaign reveals harsh reality of smoking-related diseases
(En Español: La campaña Consejos de exfumadores muestra vidas reales y cuerpos dañados por el tabaco)
- September 20, 2013
MMWR: Impact of a National Tobacco Education Campaign on Weekly Numbers of Quitline Calls and Website Visitors — United States, March 4–June 23, 2013
- September 9, 2013
The Lancet: Effect of the First Federally Funded US Antismoking National Media Campaign (free to view, but registration is required)
Photo of Amanda
Amanda, 30, Wisconsin; smoked during pregnancy and had a premature baby
Photo of Brett
Brett, 50, New Mexico; smoked and lost most of his teeth to gum disease
Photo of Brian
Brian, 45, California; had a stroke triggered by smoking combined with HIV
Photo of Felicita
Felicita, 54, Florida; lost all her teeth by age 50
Photo of Bill
Bill, 40, Michigan; diagnosed with diabetes; has other health problems, too
Photo of Ellie
Ellie, 57, Florida; had asthma attack triggered by secondhand smoke at 35
Photo of Jamason
Jamason, 18, Kentucky; had asthma attack triggered by secondhand smoke at 16
Photo of Mariano
Mariano, 55, Illinois; had open heart surgery at age 47
Photo of Michael
Michael, 57, Alaska; diagnosed with COPD at age 44
Photo of Nathan
Nathan, 54, Idaho; has severe lung damage from secondhand smoke exposure
Photo of Terrie
Terrie, 52, North Carolina; diagnosed with oral and throat cancers at 40
Photo of Tiffany
Tiffany, 35, Louisiana; quit smoking at 34; smoke-free since January 2012
Photo of Annette , 57, New York; diagnosed with lung cancer at age 52
Photo of Brandon , 31, North Dakota; diagnosed with Buerger’s disease at age 18
CDC's Tips From Former Smokers campaign materials are available without cost. Visit the Download Center to learn more about the parameters and restrictions on their use.
Pre-written matte articles ready for adaptation and use by journalists, bloggers, or other members of the media about the Tips from Former Smokers campaign.
Tips Campaign Matte Article: for the General Public. Emotional Ads From CDC's Tips From Former Smokers Campaign Hit Home Once Again.
Tips Campaign Matte Article: for African Americans. CDC Continues Tips From Former Smokers Campaign.
Tips Campaign Matte Article: for American Indian/Alaska Natives. CDC Continues Tips From Former Smokers Campaign.
Tips Campaign Matte Article: for Asian Americans. CDC Continues Tips From Former Smokers Campaign.
Tips Campaign for Faith Communities. Faith Leaders Unite in Support of CDC's Tips From Former Smokers Campaign.
Tips Campaign Matte Article: for Hispanics/Latinos. Emotional Ads Show Smoking's Toll in Hispanic and Latino Families.
Tips Campaign Matte Article: for Lesbian, Gay, Bisexual, and Transgender (LGBT). Emotional Ads Show Smoking's Toll in LGBT Communities.
Learn the facts about the smoking-related diseases and conditions featured in the campaign.
- Buerger's Disease
- Chronic Obstructive Pulmonary Disease (COPD)
- Gum (Periodontal) Disease
- Heart Disease and Stroke
Get email updates
To receive email updates about the Tips From Former Smokers campaign, enter your email address:
- CDC/Office on Smoking and Health
4770 Buford Highway
Atlanta, Georgia 30341-3717