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Campaigns & Initiatives

The National Action Plan for Adverse Drug Event Prevention (ADE Action Plan) identifies common, preventable, and measurable adverse drug events and aligns the efforts of Federal health agencies to reduce patient harms from these ADEs nationwide. The ADE Action Plan focuses on improving safe use of anticoagulants, diabetes agents, and opioid pain relievers. The Action Plan suggests a four-pronged approach to reduce patient harms through public health surveillance, prevention, incentives and oversight, and research.

The PROTECT Initiative is an innovative collaboration led by CDC. PROTECT unites public health agencies, private sector companies, professional organizations, consumer/patient advocates, and academic experts to keep children safe from unintended medication overdoses. Medication overdoses are a significant public health problem and can lead to harm, sometimes requiring emergency treatment or hospitalization.

Up and Away and Out of Sight is an educational program to remind parents and caregivers of young children about the importance of safe medication storage and what to do in case of an emergency. The Up and Away campaign is an activity of the PROTECT Initiative in partnership with CDC, the Consumer Healthcare Products Association Educational Foundation, and a coalition of partners.

Related Initiatives

Protect the Ones You Love: Child Injuries Are Preventable is a CDC initiative to raise parents’ awareness about the leading causes of child injury in the United States and how they can be prevented. Working together, we can keep our children safe and help them live to their full potential.

Be Antibiotics Aware is a CDC-led educational effort that aims to improve antibiotic prescribing among healthcare providers and increase awareness about the importance of appropriate antibiotic use among patients and the public.

The Treating for Two Initiative is led by CDC and aims to prevent birth defects and other poor pregnancy outcomes. This initiative provides women and healthcare providers with reliable, quality information about use of specific medications in pregnancy and encourages treatment options that pose the lowest risk for both the mother and her baby.

The Safe Use Initiative is an FDA-led collaboration to reduce preventable harm from medications by identifying specific, preventable medication risks and developing, implementing and evaluating cross-sector interventions with partners who are committed to safe medication use.

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