O.K., Let’s review...
Good goals are broad statements that directly relate to the general purpose of a program, NOT what a program will do.
There are two types of goals indicated within DASH program planning tools:
When we referred to good goals in this tutorial, we were referencing five-year program goals.
Good goals are
- Declarative statements
- Jargon free
- Easily understood
- Stated in positive terms
- A framework for objectives
There are two key steps to writing a good goal:
- Specify an intended program effect in reducing a health problem.
- Identify the target population that will be affected as a result of a successful project.
SMART objectives are
- Specific (Who? What?)
- Measurable (How much?)
- Time-phased (By when?)
Benefits to using good goals and SMART objectives include
- Providing a structured approach to developing and testing a workplan
- Providing a means to systematically monitor the success of program implementation and achievement of program outcomes
- Allowing you to identify program improvements that need to be made as you review how well goals and objectives have been met to date
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