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2014

October 29, 2014: Contact Lens Health Week 2014 and New Web Content

The CDC Healthy Contact Lenses Program announces the first annual Contact Lens Health Week coming in November and new web content to further promote healthy contact lens wear and care.

Contact Lens Health Week 2014: November 17-21

CDC and partners created Contact Lens Health Week in 2014 to promote healthy contact lens wear and care practices that can help prevent eye infections associated with improper contact lens use. The first annual Contact Lens Health Week is November 17-21, 2014. This year’s campaign theme is "You only have one pair of eyes, so take care of them!" The target audience is contact lens wearers ages 18-22—a group at increased risk of eye infections associated with contact lens wear.

We encourage eye care providers, college campus organizations, public health practitioners, and contact lens industry representatives to help us relay campaign messages to contact lens wearers. CDC has developed materials you can use to promote healthy contact lens wear and care during the campaign week.

2014 Campaign Promotion Materials

  • Campaign promotion toolkit with promotion/outreach suggestions, resources/links, campaign blurbs for newsletters and campaign messages for use on social media platforms
  • Buttons and badges to promote Contact Lens Health Week and healthy contact lens wear and care
  • Social media library with campaign messages and general messages about healthy contact lens wear and care (use the hashtag #OnePairTakeCare on social media)
  • Posters for promoting Contact Lens Health Week and healthy contact lens wear and care

The CDC Healthy Contact Lenses Program has also developed new web content and materials for promoting healthy contact lens wear and care throughout the year.

New web content

Updates to Healthy Contact Lens Wear and Care main page

New health promotion materials

  • 4 EyeWise posters for college-aged contact lens wearers
  • 2 new sections in the social media library for Contact Lens Health Week and AAO Scary Eyes Campaign
  • 3 web buttons for Contact Lens Health Week
  • 2 posters for Contact Lens Health Week

June 6, 2014: Healthy Contact Lenses at CDC: Continued web expansion and new materials

CDC’s Healthy Contact Lenses Program, which began in July 2013, is pleased to announce several new additions to the Healthy Contact Lens Wear and Care website—now presented in a mobile-friendly format.

New health promotion materials
  • 1 infographic: Contact Lenses Are Like Underwear
  • 1 poster: Healthy Habits = Healthy Eyes
New web content

March 20, 2014: Healthy Contact Lenses at CDC: Website Expansion and New Materials

CDC’s Healthy Contact Lenses Program, which began in July 2013, is now pleased to announce several new additions to the Healthy Contact Lens Wear and Care website—now presented in a mobile-friendly format.

New web pages:
New health promotion materials:
  • 1 infographic: You Only Have One Pair of Eyes
  • 4 posters: Your Habits, Your Gear, & Your Eye Doctor 
  • 2 podcasts: Healthy Contacts (HHS) & Healthy Contact Lens Wear and Care (CDC)
  • 3 web buttons: Contact Lenses and Water Don’t Mix & Contact Lens Tips from CDC

CDC, with generous financial support from the Contact Lens Institute (CLI), has worked in collaboration with the contact lens industry, FDA, academia, and professional organizations to develop clear messages about healthy contact lens wear and care.

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