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National Drunk and Drugged Driving Prevention Month --- December 2004

December is National Drunk and Drugged Driving Prevention Month (3D Month), which is supported by public- and private-sector organizations devoted to preventing impaired-driving crashes. During 2003, alcohol-related motor-vehicle crashes accounted for nearly 40% of all traffic fatalities in the United States. Alcohol-related fatalities are those with any alcohol detected in blood specimens of drivers. During 1994--2003, the rate of fatalities in alcohol-related motor-vehicle crashes decreased 12%, from 6.7 to 5.9 per 100,000 population. A national health objective for 2010 is to reduce alcohol-related traffic fatalities to <4.0 per 100,000 population, a decline of 32% from 2003.

To achieve the national health objective, communities need comprehensive and effective strategies to prevent alcohol-impaired driving. CDC has determined that carefully planned and well-executed mass media campaigns that attain sufficient audience exposure and are implemented in conjunction with other ongoing prevention activities are effective in reducing alcohol-impaired driving. Six other interventions determined to be effective include 1) sobriety checkpoints, 2) 0.08g/dL blood alcohol concentration laws, 3) minimum legal drinking age laws, 4) zero-tolerance laws for young or inexperienced drivers, 5) school-based approaches to reduce riding with drinking drivers, and 6) some types of server-intervention training programs. Comprehensive approaches that implement several interventions simultaneously will further reduce alcohol-impaired driving.

The 3D Month program planner, which contains sample public service announcements, media tool kits, and program guidance for conducting 3D Month activities, is available at http://www.stopimpaireddriving.org.



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