Step Four: Report Findings and Identify Solutions
After collecting and analyzing data, report findings to the communities of focus and identified stakeholders. Discuss and prioritize solutions. This is the most important community-assessment step because the goal is to engage and build relationships.
Tips for reporting findings:
- Create a user-friendly report.
- Consider both format and literacy level.
- Do not include names or descriptors that could identify who said what, especially in small communities.
- Use general descriptors to attribute verbatim quotes, such as “pediatrician, private practice” or “elementary school parent.”
Suggestions for Reporting Assessment Findings
|Examples of Report Sections||Examples of Report Format|
Effective solutions will:
- Increase trust in COVID-19 vaccines.
- Establish or solidify getting vaccinated as a social norm.
- Motivate or encourage people to get the vaccine.
- Improve physical access to the vaccine.
Strategic thinking on the questions can help to identify solutions:
- What are the main barriers affecting your community of focus’s willingness or ability to be vaccinated?
- What, if anything, is already being done to address barriers to COVID-19 vaccine confidence and uptake? How effective are these efforts, and where is there room to improve?
- Which issues can be more easily addressed than others?
Other factors to consider when considering solutions to implement and evaluate:
- Importance/expected impact
Potential solutions to address COVID-19 vaccine confidence and uptake:
- Education campaigns
- On-site vaccination (workplaces, schools, faith-based institutions)
- Cash or non-cash incentives
- Free/affordable vaccination services
- Institutional and/or provider recommendation
- Reminder and recall
- Message framing
- Vaccine champions
Examples of Evidence-Based Solutions to Increase Vaccine Confidence and Uptakepdf icon provides a list of solutions/interventions based on scientific review of current literature to address the specific issues identified by the rapid community assessment.
In addition, consider approaches such as motivational interviewing, peer-to-peer engagement, or education through entertainment, storytelling, and other narrative methods that may not be well-reflected in current literature or evidence-based approaches but may be identified by your communities of focus as a potential new way to increase vaccine confidence and uptake.