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Press Materials

The Get Smart: Know When Antibiotics Work program has a variety of resources and tools designed for media use, including a press kit, public service announcements (PSAs), and other materials.

Digital Press Kits

Digital press kits provide ready-to-use graphics, spokesperson quotations and biographies, and multimedia resources to assist members of the media.

View more digital press kits related to antibiotic resistance.

Matte Articles

Matte articles (also known as mat/matte releases or formatted releases) are formatted, ready-to-print articles that are free to use in any publication.

Sniffle of Sneeze? No Antibiotics Please - Matte Article

Sniffle or Sneeze? No Antibiotics Please

This article discusses how antibiotics do not work for viral diseases like the cold and flu, warns of the risk of antibiotic resistance, and offers tips for how to feel better while a viral illness runs its course.

Press Releases and Announcements

View the most recent press releases, media advisories, and other press announcements related to CDC’s Get Smart program below.

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Radio Public Service Announcements

The following radio public service announcements (PSAs) are available to use with CDC’s contact information or can be adapted to include local contact information.

Warning: Get Smart radio psa

Warning: Get Smart
Target Audience: Healthy adults ages 18–49 years

If you get sick with a cold or the flu this season, ask your healthcare provider what’s best. Learn what you can do to relieve your symptoms and get well.
Date Released: 9/17/2003


Snort. Sniffle. Sneeze. No Antibiotics Please. radio psa

Snort. Sniffle. Sneeze. No Antibiotics Please.
Target Audience: Parents of young children

When your child has a cold or flu, antibiotics don’t work. Plenty of fluids and rest are best. Talk to your doctor before you give antibiotics.
Date Released: 9/17/2003


Antibiotics Do Not Always Work (Los Antibióticos no Siempre Funcionan) radio psa

Antibiotics Do Not Always Work (Los Antibióticos no Siempre Funcionan)
Target Audience: Spanish speakers ages 18–49 years

Ask your doctor or a health provider before taking antibiotics and only use them if prescribed.
Date Released: 10/22/2004

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Television Public Service Announcements

The following television PSAs are available in broadcast quality video to use with CDC’s contact information or can be adapted to include local contact information.

Parents Want To Do What's Best video

Parents Want To Do What's Best
Target Audience: Parents of young children

View this PSA on CDC-TV or on YouTube (0:30 minutes)

Download NTSC Broadcast Quality Video (110 MB)

When your child is sick, antibiotics may not be the answer. Work with your child’s doctor or nurse to learn how you can help your child feel better.
Date Released: 10/25/2012

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