Families Fighting Flu (FFF), a national non-profit organization dedicated to raising awareness about the flu, participated in Year 3 of the Keep Flu Out of School program with the Centers for Disease Control and Prevention (CDC), the National Foundation for Infectious Diseases (NFID), and the National Association of School Nurses (NASN). This initiative is a school-based program that focuses on the prevention of influenza among elementary school students in kindergarten through fifth grade. Close to 5,000 students in Chicago, IL; Springfield, MO; and Santa Rosa County, FL participated in Year 3 of the program. The goals of the program are to raise influenza awareness amongst students, parents, teachers, and school nurses; to reduce childhood immunization barriers; and, ultimately to increase influenza vaccination coverage rates among children in elementary school.
On March 7, 2016, CDC teamed up with The Kid’s Doctor, one of CDC’s partners in flu prevention, to host a Twitter Chat about the importance of flu vaccination for children of all ages. The #FluFreeKids chat was moderated by CDC Flu Expert Becky Schicker and Dr. Sue Hubbard, pediatrician and spokesperson for The Kid’s Doctor. Leveraging the #FluFreeKids hashtag, the social conversation focused on several key topics, including flu vaccinations, children at high risk for flu complications, antivirals, preventive actions, and additional flu resources.
On February 23-25, 2016, CDC and Healtheo360 worked together to host a forum on Healtheo360’s Facebook page. The three-day #FightFluForum focused on providing people with chronic health conditions with information and steps for protecting themselves against the flu. A CDC subject matter expert supported Healtheo360 by providing answers to questions they received throughout the forum.
During National Influenza Vaccination Week (NIVW) 2015, CDC worked with five partners to host the 2015 NIVW Blog Relay, a multiday online event promoting the importance of flu vaccination among a variety of audiences. The blog relay used a “Focus on the Family” theme to encourage readers to focus on protecting their family during the holiday season and beyond. The participating partners helped CDC reach audiences across the lifespan, including general family, parents, people living with chronic diseases, and seniors.