CDC Digital Media Toolkit: 2016-17 Flu Season
With flu season just around the corner, CDC relies heavily on its network of partner organizations to promote its messages and activate communities to get vaccinated. To assist in your efforts to help spread the word about the serious complications the flu can cause and the importance of vaccination, this guide provides details for events/activities, sample social media and newsletter content, website badges, and online resources.
Learn more about how to fight the flu this season!
#FightFlu Social Media Campaign
Join our social media campaign! Check out #FightFlu messages, photos, and videos of people getting their flu vaccine from across Twitter, Facebook, Instagram and Youtube on our social media stream.
New CDC Ready Wrigley Prepares for Flu Season Children's Activity Book
In Ready Wrigley Prepares for Flu Season, Wrigley and her family prepare and help protect themselves from the flu by getting a flu shot, taking everyday preventive actions, including avoiding people who are sick, covering coughs and sneezes and washing their hands often. Critical information about flu vaccination is weaved throughout the activity book, using age-appropriate language and activities to teach kids about how to avoid getting sick with the flu.
Download Ready Wrigley Prepares for Flu Season, here [1.60 MB, 20 pages]
Flu Campaign Communication Material
As you plan for flu season, here is a list of resources from CDC for partners.
Newsletter Outreach Messages
Outreach messages for your organization’s newsletter, website or partner networks to help all our partners speak with one voice about important updates and flu prevention messages for the 2016-17 flu season.Newsletter Outreach Messages [341 KB, 3 Pages]
Newsletter Outreach Messages [63 KB, 3 Pages]
Flu Vaccine Communication Research
CDC research on how people's knowledge and attitudes toward flu vaccine communication messages and strategies affect their likelihood to accept or reject influenza vaccination.
- Page last reviewed: January 5, 2017
- Page last updated: February 24, 2017
- Content source:
- Centers for Disease Control and Prevention, National Center for Immunization and Respiratory Diseases (NCIRD)
- Page maintained by: Office of the Associate Director for Communication, Digital Media Branch, Division of Public Affairs