Advancing Health Equity Through Communications
CDC’s National Center for Chronic Disease Prevention and Health Promotion (NCCDPHP) uses a health equity lens in communication planning, development, and dissemination. NCCDPHP works to create and share information in ways that everybody can understand by working with community partners and ensuring information is respectful, accurate, accessible, and timely.


On This Page: Latest Resources | Featured NCCDPHP Communication Campaigns | Social Media Spotlight
NCCDPHP’s Health Equity Glossary
This glossary defines common health equity terms, including those used throughout NCCDPHP’s Health Equity and Social Determinants of Health pages.
CDC’s Health Equity Guiding Principles for Inclusive Communication
These principles are intended to help public health professionals, particularly health communicators, ensure their communication products and strategies adapt to the specific cultural, linguistic, environmental, and historical situation of each population or audience of focus.

There are considerable racial disparities when it comes to pregnancy-related deaths. NCCDPHP’s Division of Reproductive Health launched the Hear Her campaign to raise awareness of the potentially life-threatening warning signs during and in the year after pregnancy.

NCCDPHP’s Division of Cancer Prevention and Control created the Bring Your Brave campaign to provide information about breast cancer to women younger than 45, with a focus on young breast cancer survivors.

NCCDPHP’s Office on Smoking and Health uses approaches to pursue health equity by creating smoking cessation messages that represent and appeal to the people most affected by health disparities.
Absolutely! 👏 Health equity also requires a collective effort. Learn more about @CDCHealthEquity's commitment to advancing health equity. https://t.co/snd0he6vCR https://t.co/2CCP8L02Ip
— CDC Health Equity (@CDCHealthEquity) February 22, 2023
#Healthequity is when everyone has the opportunity to be as healthy as possible. DNPAO is working to remove environmental and systemic barriers to health.
— CDC DNPAO (@CDC_DNPAO) February 13, 2023
Learn more ⬇️https://t.co/LsiYiaZC9n pic.twitter.com/zPAcTlHPRV
HCPs: #BlackHistoryMonth may be coming to an end, but we must continue to honor Black history year-round and work to promote Black futures by providing respectful care, building trust, and improving health equity.
— CDC Division of Reproductive Health (@CDC_DRH) February 27, 2023
Hear what our Director, Dr. Barfield has to say. #HearHer pic.twitter.com/zaMHIjtebu
What actions can you take to strengthen ties between clinical and community organizations while addressing #CVD and #HealthEquity? This guide walks you through the key roles and elements to consider as you grow your community-clinical linkages. https://t.co/6LlyGkrHSj
— CDC Division for Heart Disease & Stroke Prevention (@CDCHeart_Stroke) February 10, 2023