Volume 11 — April 03, 2014
COMMUNITY CASE STUDY
Using Client Reminders to Increase Colorectal Cancer Screening in Montana, 2012
The postcard shows a family of a father and mother with 2 daughters outdoors with mountains in the background. The text reads, “You still have a lot of memories to make. Get tested for colon cancer for yourself and for your family.”
Figure 1. Image of first postcard mailed to intervention groups A and B in September 2012, Montana.
The postcard shows a photo of superimposed clock faces with the text, “It’s time . . . If you are 50 and older it’s time to get screened for colon cancer.”
Figure 2. Image of second postcard mailed only to intervention group B in October 2012, Montana.
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