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Help Seniors Live Better, Longer: Prevent Brain Injury

Help Seniors Live Better, Longer: Prevent Brain Injury Banner

Millions of people in this country provide care for an older adult—a parent, grandparent, other family member, professional caregiver, or a close friend. For most caregivers, the older adult’s health is the overriding concern. One way to help older adults live, better lives and stay independent is by learning about traumatic brain injury, or TBI and how to prevent it.

"Help Seniors Live Better, Longer: Prevent Brain Injury" is a CDC initiative to raise awareness among children and other caregivers of older adults about ways to prevent, recognize, and respond to TBI in adults 75 and older.

As part of this initiative, CDC has developed easy-to-use English- and Spanish-language materials for older adults and their caregivers.


Each of these materials uses a concise question–and-answer format to provide information that older adults and their caregivers can use to take an active role in preventing, recognizing, and responding to TBI.

The Facts:

  • Falls are the leading cause of TBI.
  • People 65 years of age and older have the highest rates of TBI-related hospitalizations and death.1
  • Family members and other caregivers of older adults can help protect their loved ones’ health and independence by:
    • Reducing their risk for falls
    • Recognizing signs of TBI after a fall occurs; and
    • Taking appropriate steps when signs of TBI are observed.

Materials

To support local activities surrounding the "Help Seniors Live Better Longer: Prevent Brain Injury" initiative, CDC has developed the “Event Planning” and "Media Access" guides. These guides are designed to assist with planning and hosting successful community events and working effectively with the media to raise awareness about this serious public health problem.

event planning guide coverThe "Event Planning Guide" includes suggestions and tools for planning and organizing a community event, for enlisting partners, and for promoting and evaluating an event.
(View the Event Planning Guide [PDF-514K])


event planning guide coverThe "Media Access Guide" includes tips and tools, such as talking points and templates for press releases and media advisories, to help you work with your local media to get valuable news coverage for the activities you plan in support of this national effort.
(View the Media Access Guide [PDF-1.3M])

Participating Organizations

    Administration on Aging
    American Occupational Therapy Association
    Brain Injury Association of America
    Centers for Medicare and Medicaid Services
    Children of Aging Parents
    Defense and Veterans Brain Injury Center
    Department of Veterans Affairs, Office of Geriatrics and Extended Care
    Easter Seals
    Emergency Nurses Association
    Employee Assistance
    Professionals Association
    Family Caregiver Alliance/National Center on Caregiving
    Health Resources and Services
    Administration
    Home Safety Council
    International Parish Nurse Resource Center
    National Adult Day Services Association
    National Alliance for Caregiving
    National Association of Area Agencies
    on Aging
    National Association of Professional Geriatric Care Managers
    National Association of State Head Injury Administrators
    National Council on Aging
    National Family Caregivers Association
    National Institute on Aging
    National Safety Council
    State and Territorial Injury Prevention Directors Association
    Visiting Nurses Association of America
    YMCA of the USA

Additional Fall Prevention Resources

References

  1. National Hospital Discharge Survey (NHDS), 2006–2010; National Hospital Ambulatory Medical Care Survey (NHAMCS), 2006–2010. All data sources are maintained by the CDC National Center for Health Statistics.
 
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