Wisconsin Case Study

Strategic Planning Process to Address Tobacco-Related Disparities in Wisconsin

Implementation

Implementation Level

• State: N/A
• Local: Community Leaders
• Business/Organizational Policy: N/A
• Other: State and Local Policymakers

What is the policy and/or program intervention designed to do?

The planning process was aimed at finding and involving community leaders in the work of mapping disparities in Wisconsin and securing the input of their communities in creation of the strategic plan. The planning process resulted in the publication and marketing of a strategic plan to guide Wisconsin's efforts to address tobacco-related disparities.

Explain the implementation of the policy and/or program intervention.

Meetings to map out the process and introduce people to it were held in September, 2001. The project coordinator and assistant were designated from the DPH Tobacco Control Program staff.

An initial roundtable discussion was held at the Second Annual Tobacco Symposium on September 13, 2001. An additional roundtable was held on September 25 as part of a statewide videoconference to introduce the grant to statewide partners and potential Workgroup members. The videoconference announced the strategic planning effort, solicited input for the workgroup, and requested names for workgroup participants. All local health department and local tobacco control coalitions were invited to participate in the videoconference.

Wisconsin began the actual process of strategic planning in September, 2001 by hiring two consultants (facilitator and evaluator) to join the team to organize the project. The team invited representatives of 25 groups/organizations to become a part of the Workgroup and to commit to 6 all-day meetings.

Background

N/A