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Safe Water System (SWS) - Where Has the SWS Been Used? - Zambia

Project Partners

Map of ZambiaPopulation Services International, PSI

USAID/Zambia

Ministry of Health, Central Board of Health, District Health Management Team

CARE

Rotary Club of Estes Park, Colorado

CDC

Target Population and Location

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In initial field trial, parents with children under five years, primarily in low income urban areas.


Project grew to national scale after severe cholera epidemic during field trial, and has continued to grow since that time.

Project Implementation Date

October 1998

Project Design

This project started as a field trial in Kitwe, Zambia, and then grew into a pilot social marketing project in 3 compounds in Lusaka, 3 compounds in Kitwe, and Ndola. Following the successful social marketing project, the social marketing campaign expanded to all provinces of Zambia according to the time frames detailed in the map below.

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The Clorin sodium hypochlorite bottle.Intervention Elements

Sodium hypochlorite disinfectant produced locally by PSI. The brand name is Clorin.

Locally available plastic 2.5-liter, 5-liter, and 20-liter jerry cans for water storage, and the CDC safe water storage vessel.

Social marketing of Clorin at a subsidized price.

 
Results of Project Evaluation

Health Impact: A water quality intervention that consists of water treatment, safe storage, and community education was field tested in Kitwe, Zambia. A total of 166 intervention households were randomly selected from one community and 94 control households from another.

Baseline surveys were conducted and the intervention distributed. Weekly active diarrhea surveillance, biweekly water testing, and a follow-up survey were conducted. Compliance was high in intervention households: 97% reported using disinfectant and 72 to 95% had measurable chlorine in their water in biweekly testing. The percentage of intervention households storing water safely increased from 41.5% to 89.2%. Stored water in intervention households was significantly A child speaking at a social marketing event. less contaminated with Escherichia coli than water in control households (p < 0.001). Diarrheal disease risk for individuals in intervention households was 48% lower than for controls (95% confidence interval=0.3, 0.9).

This intervention is a useful tool for preventing waterborne diseases in families in developing countries who lack access to potable water. This research Adobe Acrobat Icon PDF 415KB was published in the American Journal of Tropical Medicine and Hygiene. This paper won the Charles C. Shepard Science Award in the Disease Prevention and Control category.

Behavior Change Methods: An SWS program was initiated in Zambia with one group receiving the standard practice of health education (comparison group) and one group receiving Motivational Interviewing (MI) (experimental group). MI is a person-centered, stage-based approach to encourage change in personal habits by resolving ambivalence and eliciting a person's own arguments for change. In the first field trial, the majority of users used the system correctly, but no statistical difference in usage rate was seen between the education-only and MI groups. A second field trial improved the MI training and resulted in significantly higher purchase rates, with an average of 0.71 more bottles per month in MI households than education-only households (Thevos, et al, 2000 Adobe Acrobat Icon PDF 200KB). A third field trial again improved the MI training, and compared MI with social marketing. A social marketing display advertising Clorin. Indicators of safe water practices (including residual chlorine levels in water stored in households) and knowledge improved dramatically in the MI group than the social marketing group alone (Thevos, et al, 2000 Adobe Acrobat Icon PDF 415KB).

Follow-up research 16 months after the third field trial showed that the MI group still had double the rate of correct use of the SWS as measured by chlorine residual as the social marketing group alone (Thevos, et al, 2002 Adobe Acrobat Icon PDF 61KB).Thus, MI is a promising method for motivating the adoption and sustained use of safe water behaviors.


Project Successes
Sales have been strong and steadily increasing in Zambia since the beginning of the project, as shown by the chart below. Each year since 2001, PSI has sold over 1 million bottles of Clorin in Zambia, a nation of approximately 10 million people.
graph of Clorin sales in Zambia

For More Information

This 1-page Fact Sheet describes the project status of as September 2005.

PSI/Zambia: peterk@sfh.org.zm


Thevos A, Quick R and Yanduli V. Motivational Interviewing enhances the adoption of water disinfection practices in Zambia. Adobe Acrobat Icon PDF 200KB Health Promotion International. 2000; 15(3):207-214.

Thevos A, Fred A, Kaona A, Siajunza M and Quick R. Adoption of Safe Water Behaviors in Zambia: Comparing Educational and Motivational Approaches. Adobe Acrobat Icon PDF 415KB Education for Health. 2000; 13(3):366-376.

Thevos A, Olsen S, Rangel J, Kaona F, Tembo M and Quick R. Social Marketing and Motivational Interviewing as Community Interventions for Safe Water Behaviors: Follow-up Surveys In Zambia. Adobe Acrobat Icon PDF 61KB International Quarterly of Community Health Education. 2002-2003; 21(1):51-65.

Quick R, Kimura A, Thevos A, Tembo M, Shamputa I, Hutwagner L and Mintz E. Diarrhea Prevention Through Household-Level Water Disinfection and Safe Storage in Zambia. Adobe Acrobat Icon PDF 114KB American Journal of Tropical Medicine and Hygiene. 2002; 66(5):584-589.

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Date: July 24, 2006
Content source: National Center for Infectious Diseases
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