Project
Partners
Centers for Disease Control and Prevention (CDC)
Population Services International (PSI)
Target Populations/Location
Nationwide distribution of sodium hypochlorite
product
Parents of children under-5
Project Design
CDC assisted with product development in 2004
PSI launched product, branded WaterGuard, in June
2004
Nation-wide social marketing program
Project Start Date
June 2004
Project Successes
PSI/Myanmar sold approximately 5,000 bottles per
month from June - December 2004.
For More Information
CDC: Safewater@cdc.gov
PSI/Myanmar: wguard@myanmar.com.mm
The PSI/Myanmar label.
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