So What? Telling a Compelling Story
Use this template to guide the development of bullets and headlines describing successes, impacts, and other funding-related activities.
Questions To Get You Started
- Describe a time you were involved in an interesting public health preparedness and response situation.
- Is there a personal story you can share about the participants in your program?
- Describe an instance when HHS-funded preparedness or response resources* affected you personally, within a health department, or in a broader context (state, local, regional, national).
- In your organization, what have you been able to accomplish that you couldn’t have accomplished without HHS-preparedness and response funding?
- How has your city/county/state/ tribe benefited from HHS-funded preparedness and response activities?
- What has HHS-preparedness and response funding accomplished in your community that no other resource has? –We are looking for the "so what?"
OPHPR Storytelling Goals
- Showcasing the nature of the preparedness and response challenge: Something observed at ground level that clearly illustrates why the work is necessary. Ex. A story describing factors unique to the community which created a challenge and how you overcame them.
- Illustrating the public health contribution: Examples that prove Public Health preparedness and response not only makes a difference, but also illustrates the unique approach it brings to the issue. Ex. Tying an event or outcome specifically to public health preparedness and response involvement, management, oversight, or ownership.
- Supporting the evidence-base: Examples that complement qualitative research on evidence based interventions. Ex. Linking an effected program to a specific population and the potential health outcomes estimated due to the success, impact, funding-related activity.
- Demonstrating return on investment: Demonstrating awareness of how you use funds and demonstrating you are fiscally responsible and transparent.
Ex. The purchase of equipment, how it is used, any interoperability, and a sustainment plan.
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