COMMUNICATION AND INFORMATION DISSEMINATION

Communication Tools and Resources

The Communication and Dissemination Cross-Sector Portfolio Program uses the following tools and resources developed by the agency and other partners:

• National Cancer Institute and the National Institutes of Health
  • Making Health Communication Programs Work – A Planners Guide – the Pink Book, a guide communication program planning.
  • Theory at a Glance – a guide for health promotion practice using theories about human behavior to inform program planning, implementation, and evaluation.
• CDCynergy – a multimedia CD-ROM used for planning, managing, and evaluating public health communication programs.
• CDC Formative Research Archive – a searchable collection of reports and research methods such as focus groups and in-depth interviews on topics from antecedents of health behaviors to audience reactions to draft messages.
• HHS Prevention Communication Research Database – searchable by topic, audience, methodology and more.
• The Global Environmental and Occupational Health E-Library (GeoLibrary) – a searchable collection of training materials and practice tools.