Social Marketing
Nutrition and Physical Activity


Learning Objectives

After completing this module, you will be able to

  • Develop a detailed intervention design based on chosen strategies and audience research.
  • Identify partners needed to implement program and discuss how to work with them.
  • Analyze and list details that need to be accomplished to complete intervention activities.
  • Revise a logic model to include intervention activities and desired outcomes.
  • Define process and outcome objectives.
  • Discuss planning issues including budgets and program timeline.
  • Describe the importance of pre-testing and appropriate times to use it.