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Social Marketing Basics
What do you think Rosa should recommend to the planning committee? Check the most appropriate response.
Only choose one behavior. That's the most we should ask of anyone.
Choosing more than one behavior is fine, as long as we base our decision on what we know about the audience. We'll need to make sure any behaviors we choose are achievable, relevant, and will make an impact.
We have to change all the behaviors we listed before we can make any significant health impact.
Page 30 of 48 in Strategy Development