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CDC Mobile

Traffic to the Website from Mobile Devices

Traffic to the website from mobile devices increased steadily in the last two years. In 2015 mobile views were up 12% from 2014 growing from 217.9 million in 2014 to 244 million in 2015. The spike in October 2014 is due to a high interest in Ebola outbreak content.

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The trend over the past two years was a decrease in the percent of traffic from non-mobile devices while the percentage of traffic from mobile devices continued to grow.

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While page views from mobile devices represent 24.6% of all page views in 2015 visits from mobile devices represent 44% of all visits. The above chart shows the percent of visits from mobile devices increasing while the percent of visits from desktops decreasing. The reason that page views from mobile devices do not also make up 44% of all page views is because visits from mobile devices consume less content than visits from desktops.

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In the last two years there were two main contributors to mobile views to the website. In 2014 traffic from mobile phones averaged nearly 70% of the traffic from mobile devices and traffic from tablets averaged 29.3%. In 2015 the gap widened as mobile phone traffic average increased to 79% and average traffic from tablets dropped to 20.6%.

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2015 Top 10 Channels for Mobile Devices
  Mobile Phone    Tablet 
  All Site Sections / Channels  Page Views   All Site Sections / Channels  Page Views
1 STD 26,213,274 1 STD 3,959,352
2 Vaccines 12,058,967 2 Vaccines 3,083,764
3 Seasonal Flu 10,594,507 3 Seasonal Flu 2,866,434
4 CDC Top Tier 7,977,038 4 Travelers' Health 2,449,693
5 NCBDDD 7,519,999 5 Parasites 2,138,116
6 Parasites 6,942,339 6 CDC Top Tier 1,976,616
7 Travelers' Health 5,538,268 7 NCBDDD 1,868,541
8 Healthy Weight 5,179,721 8 Healthy Weight 1,408,229
9 HFMD 4,467,555 9 NCHS 1,258,418
10 NCHS 4,384,064 10 Search Results 1,130,374

The mobile devices top channels in 2015 are consistent with overall website traffic.

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  • Page last reviewed: January 13, 2016
  • Page last updated: January 13, 2016
  • Content source:
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