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Customer Satisfaction Scores for CDC en Español

CDC en Español 2013 Annual Summary

The American Customer Satisfaction Index (ACSI) scores are based on surveys which release data to CDC on a monthly basis. This allows CDC strategy to be fine-tuned based on in-depth on different segments of our users throughout entire calendar year.

Customer satisfaction with CDC.gov Espanol has increased, as measured by ACSI, from 85 to 86 (out of 100) over 2013.

The following is a high level summary of the results derived from the questions and responses from our Spanish-speaking/bilingual users.

Survey results (sorted by highest ranking)

Who took the survey?

  • Individual interested in health – 28%
  • Healthcare provider – 25%
  • Student – 13%
  • Educator, teacher or trainer – 9%
  • Public health agency employee or public health professional – 6%
  • Scientist or researcher – 6%
  • Safety advisor – 5%
  • Other – 3%
  • Emergency responder – 1%
  • Business manager – 1%
  • Traveler – 1%
  • Journalist or member of the media – 1%
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Were they able to find what they were looking for?

  • Yes - 68%
  • Partially – 24%
  • Still looking – 8%

Most popular topics users are interested in researching (top 3)

  1. Diseases and Conditions
  2. Workplace Health
  3. Healthy Living

How are they planning to use the information? (top 3)

  1. For my own health or my family's health
  2. For an educational institution or teaching purposes
  3. For a business / workplace

Top/preferred channels (top 3)

  1. Google+
  2. Facebook
  3. E-mail updates
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  • Page last reviewed: March 20, 2014
  • Page last updated: March 20, 2014
  • Content source:
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