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Program Planning

Being able to plan your program is a critical component of evaluating your program. For the funded partners of CDC's Division of Adolescent and School Health (DASH), this includes developing a five-year strategic plan, conducting a program inventory, developing a five-year logic model, and writing yearly workplans.

Strategic Planning

Strategic planning is a process that results in decisions and actions to guide what your program is, what it does, and why it does it.1

Strategic Planning Tools & Resources

Program Inventory

The purpose of the Program Inventories is to provide a snapshot of what DASH funded partners are doing in HIV Prevention, CSHP/PANT, and Asthma Management. Funded partners that are receiving DASH funds under the 801 cooperative agreement under these priorities are required to complete a Program Inventory in the 1st and 5th years of their cooperative agreement, and are encouraged to complete a Program Inventory in the 2nd or 3rd year as well.

Year 3 (2010)

Year 1 (2008)

Logic Model

A logic model is a pictorial diagram that shows the relationship between your program components and activities and desired health outcomes.

Logic Model [pdf 340K]
Logic Model Template PDF format [pdf 64K]
Logic Model Template Word format [doc 48K]

Logic Model Resources

Logic Model Basics [pdf 104K]
Integrating the Strategic Plan, Logic Model, and Workplan [pdf 140k]
Aligning a Logic Model and Strategic Plan [pdf 172k]
Logic Model Magic



Your workplan should provide goals and objectives that clearly describe what you will do in each year for which you are funded. A sound workplan includes

  • Goals. A goal is a broad statement of program purpose that describes the expected longterm effects of a program.
  • Strategies. A strategy is the means or broad approach by which a program will achieve its goals.
  • SMART objectives. Objectives should be SMART— that is, Specific, Measurable, Achievable, Realistic, and Time-phased. Objectives, as written in your work plan, are statements that describe program results to be achieved and how they will be achieved.
  • A rationale for each objective. You should provide a reason to pursue each objective that links it to your strategic plan and logic model.
  • Specific Indicators for School Health Programs and School Level Impact Measures that measure each objective. Where applicable, provide the specific Indicators for School Health Programs item number(s) and the specific School Level Impact Measure item number(s) that corresponds to each objective in your work plan.

Workplan Resources

Goals and Objectives Checklist [pdf 104K]
Writing Good Goals [pdf 140k]
Writing Smart Objectives [pdf 140k]
Aligning Workplans and the Indicators for School Health Programs [pdf 166K]
Good Goals Palm Cards [pdf 172k]
SMART Palm Cards [pdf 256k]
Writing Good Goals and SMART Objectives Tutorial



  1. Bryson JM. Strategic Planning for Public and Nonprofit Organizations. 3rd edition. San Francisco: Jossey-Bass Publishers: 2004.



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