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Tools and Resources
Tools and Resources, Chapter 3: Expanding Your Reach and Influence Through
Partnerships
Suggested Dissemination Strategies for Targeted Sites
These dissemination strategies will help you and your workgroup to
implement policy and environmental changes in the health care, school,
work, and community sites.
Health Care
- Write newsletter articles for professional associations' publications and Web sites.
- Work with professional societies and hospital organizations to contribute to CMEs.
- Provide tip sheets and talking points for hospitals to integrate CVH information into their advertising and community relations activities.
- Product template educational materials, such as heart–health videos and point–of–purchase displays, which can be featured in waiting rooms.
Work Sites
- Provide monthly articles on CVH–related topics for employee assistance newsletters.
- Conduct a brown–bag lunch series on cardiovascular disease prevention for
corporate human resource directors, and distribute educational tools
and materials they can distribute within the workplace, such as CVH
"pay–check stuffer" tip sheets.
- Compose and disseminate a fact sheet on automatic external defibrillators
(AEDs) to encourage businesses to buy them and train their employees
on how to use them.
- Sponsor a work site wellness "rewards" program, such as a citywide contest
to see which large local company can train the greatest number of
employees in AED use or CPR.
Schools
- Provide school districts with educational materials that can help
facilitate the development of heart healthy curriculum and/or
special heart–health school observances.
- Produce and distribute a poster that discourages cigarette smoking and other
heart disease risks, targeting students, parents, and the teaching
community.
- Supply school cafeterias with special tray covers, providing students with
"10 steps to building a healthy heart."
- Sponsor a heart–health essay or art contest in public and private schools,
and feature the winning entry as part of a local education effort.
- Submit Op–Eds and letters to the editor on CVH issues to the local college
and university newspapers.
Community
- Produce and display banners, billboards, and transit cards with CVH
messages throughout your community, concentrating placement in
high-traffic areas, such as major intersections, hospital entrances,
and college campuses.
- Work with local public utility companies to print and insert helpful
heart information in their monthly bills.
- Arrange for your local public libraries to feature CVH posters, pamphlets,
and other educational materials.
- Write sermon notes and encourage local religious leaders to discuss the
importance of heart health with their congregants and direct them to
related educational programs.
Back to Top
Status Assessment Tool—Communication
Workgroup Member Feedback
Use the questions below to assess your workgroup's progress toward its goals. Have each member
answer each question.
- What is your name and title, and the name of your organization?
- In one or two paragraphs, please describe what you are trying to accomplish as part of the
[workgroup name] workgroup. Please explain how the workgroup's objectives relate to your organization's mission.
- What is your organization's role in this workgroup?
- What tasks or assignments have you achieved to date?
- What resources have you invested in this workgroup thus far?
- Financial
- Human
- Material
- Other
- Do you feel that you and the other members of the workgroup are committed to shared goals?
What do you feel might help improve this aspect of the partnership?
- Do you feel that this workgroup has adequate leadership? What do you believe might help
improve this aspect of the partnership?
- What do you feel have been the greatest strengths of this workgroup, in terms of outcomes,
processes, institutions, or any other perspective that you find important?
- What do you feel are the workgroup's greatest challenges or areas in need of improvement,
with respect to outcomes, processes, institutions, or any other perspective that you find
important?
- Please provide any additional comments that you feel are not covered in this questionnaire,
but that will help us assess the workgroup thus far.
Date last reviewed:
05/12/2006
Content source: Division for Heart Disease and Stroke
Prevention,
National Center for Chronic Disease Prevention and
Health Promotion |
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