Survey By Interviewer: CAIT
[Description]
[Pros] [Cons] [Common
Uses] [Resources]
A trained interviewer asks survey questions of respondents. Allows respondent to ask for clarification and allows interviewer to control questioning sequence. Respondents are contacted via telephone by a trained interviewer who has the questionnaire displayed on a computer terminal. The interviewer enters data directly into the computer.
- Generalizable results (if sufficiently large, probability sample with high response rate)
- Can program allowable codes for responses that interviewer can use to correct mistakes during interviews
- Computer control question sequence, allowing complex "skip patterns"
- Provides a more efficient means of generating a probability sample
- Considerable development work and lead time are needed before survey implementation
- Requires much interviewer training
- Not useful for small samples because the workload costs of CAIT would exceed the benefits
- Obtain baseline data
- Test knowledge and comprehension
- Obtain self-reported information regarding attitudes and behaviors
There are no on-line resources that exemplify this data collection method.