Chapter 3. Infant Feeding |
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Table 3.103. Percent of mothers who gave each reason for their decision to use the formula they fed their baby in the past 7 days by infant age1,2, among formula feeding mothers Infant Feeding Practices Study II |
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| Reasons for choosing formula brand | Neonatal | Month 2 | Month 5 | Month 7 | Month 9 |
| A doctor or other health professional recommended the formula | 33.5 | 34.5 | 36.1 | 36.4 | 35.7 |
| I chose the same formula fed to my baby at the hospital | 33.6 | 26.7 | 21.8 | 20.5 | 19.7 |
| I heard that the formula is better for my baby in some way | 12.3 | 13.3 | 13.3 | 10.9 | 12.9 |
| I chose the formula I received samples or coupons for | 26.7 | 30.5 | 27.2 | 24.8 | 25.5 |
| I saw an advertisement for the formula and wanted to try it | 2.7 | 3.7 | 3.5 | 3.2 | 2.3 |
| I chose a formula labeled as useful for a problem my baby had | 8.0 | 11.8 | 11.4 | 9.8 | 9.7 |
| I use the formula given by WIC | 23.3 | 24.6 | 22.6 | 21.3 | 20.2 |
| I chose the same formula I fed an older child | 27.2 | 26.2 | 25.3 | 25.5 | 25.9 |
| Friends or relatives recommended the formula | 8.8 | 9.6 | 7.6 | 8.5 | 7.7 |
| I chose a formula based on low price | 4.5 | 6.9 | 0.0 | 0.0 | 0.0 |
| N | 1,796 | 1,562 | 1,425 | 1,397 | 1,368 |
1Table is based on
variables: N50A-J, M2E24A-J, M5E10A-J, M7E8A-J, M9E7A-J |
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