Chapter 1. Prenatal Survey

Table 1.46. Percent of pregnant women who have recently seen, heard, or read anything about breastfeeding or about infant formula from each place by selected demographics1

Infant Feeding Practices Study II

  Breastfeeding Infant formula
  N Yes N Yes
TV 4,797 33.8 4,801 71.1
Magazine 4,827 74.7 4,798 84.1
Newspaper 4,787 10.9 4,746 17.0
Radio 4,754 6.5 4,707 9.9
On the internet or web 4,795 56.2 4,752 57.2
Billboard or outdoor posters 4,770 14.4 4,729 15.8

1Table is based on variables: P48A1-2, P48B1-2, P48C1-2, P48D1-2, P48E1-2, P48F1-2