Skip directly to search Skip directly to A to Z list Skip directly to navigation Skip directly to site content Skip directly to page options
CDC Home

The Doctor Is In

The 1-2-3 Approach to Provider Outreach is a social marketing strategy aimed at raising awareness among primary care providers (PCPs) about the benefits of community-based chronic disease self-management education and physical activity interventions. The approach is built around direct-to-provider outreach to encourage PCPs to recommend local self-management classes to their patients with chronic disease. This video follows a novice marketer as she conducts an outreach visit with a local practice. In this segment, she makes her pitch to the doctor. Use her experience to refine your approach and identify potential mistakes to avoid.


 
 

Contact Us:
  • Arthritis Program
    Mailstop F-78
    4770 Buford Hwy NE
    Atlanta, GA 30341-3724
  • Phone: 770.488.5114
    Fax: 770.488.5964
  • Contact CDC-Info
USA.gov: The U.S. Government's Official Web PortalDepartment of Health and Human Services
Centers for Disease Control and Prevention   1600 Clifton Rd. Atlanta, GA 30329-4027, USA
800-CDC-INFO (800-232-4636) TTY: (888) 232-6348 - Contact CDC-INFO