Introduction


In Phase 1, you will begin the health communication planning and evaluation process by taking some time to explore the problem by working through the following steps:

  • Write a problem statement
  • Assess the importance of the problem to your program
  • Describe the problem in detail
  • Determine if certain subgroups are affected by the problem
  • Examine all the parts of the problem
  • Describe the problem for any subgroups
  • Assess the factors that can affect the direction of the project

The first phase should not be hard or take too much time. You can probably answer most questions from your own knowledge or with a quick reference to resources you already have or know where to find.

At the end of this phase, you will be able to print out several documents:

  • A description of the problem(s)
  • A list of reasons why your organization should address the problem
  • A list of factors that can influence your project